About Us
Redbud Consulting
Redbud Consulting specializes in data strategy, analytics, artificial intelligence, data visualization, and opinion research for the public affairs teams of major corporations, including tech firms, public utilities, pharmaceutical companies, and financial service firms. Redbud regularly conducts large research projects, including national and statewide surveys, focus groups, and analytics projects that help inform corporate messaging strategy around complex public policy issues.
At the heart of Redbud Consulting is an unrelenting curiosity. We believe that the best strategies are born from a desire to explore, question, and understand the world around us. Our commitment to curiosity ensures that we never settle for surface-level answers.
Alex Lundry
Alex Lundry is the co-founder of a trio of leading data and analytics firms, Redbud Consulting, Deep Root Analytics, and Tunnl Data, each specializing in helping clients use research, data and analytics to inform their political, advocacy and communications efforts. Hailed in the book, “The Victory Lab” as “one of the most methodologically sophisticated opinion researchers working in Republican politics,” Lundry has worked as a campaign data scientist, pollster, microtargeter, data-miner, and data-visualizer for presidential candidates, national organizations, and Fortune 50 companies.
He ran the analytics efforts for both Mitt Romney’s 2012 presidential bid and Jeb Bush’s 2016 primary campaign. As a pollster, he conducts surveys and moderates focus groups on subjects spanning the race for the White House all the way to Hollywood movies. He is one of the country’s leading experts on electoral targeting, voter analytics, and political data-mining.
Alex is also a creator of political data visualizations and infographics, with his work featured by Wired Magazine, Fast Company, and the Washington Post. He is also an adjunct instructor of data science and data visualization at Georgetown University’s McCourt School of Public Policy, as well as the Data Analytics and Policy program at Johns Hopkins University.
A New Jersey native, Alex graduated from Swarthmore College with a degree in Political Science and Education. He then spent three years teaching High School social studies in suburban Philadelphia before he went to the Georgetown Public Policy Institute to receive a Masters in Public Policy. Lundry currently lives in the Brookland neighborhood of Washington DC with his wife and four children.
